Media has the potential to influence the behaviour of people and of companies in a large variety of ways. Especially in the digital age, where new technology is close at hand and media is omnipresent, on mobile phones for example. Consequent implications were the main focus of the fourth online workshop of the TriECON series this winter semester. The aim of the event was not only to acquaint scientists with one another, but also to further motivate the exchange of research ideas between them. Thirty participants from all over the world took part in the TriECON Workshop.
Nine scientific papers on the subject of "Media Economics" were presented and discussed during the course of the workshop. In part, some studies explored the influence of media on voting behavior using German and Russian data. The workshop also set out to question the link between the language in which mass media covers political topics and between the political preferences of readers. Another study analyzed the effects of crime related media coverage on the attitude of civilians towards immigration. Click here for a full programme of the Media Economics Workshop.
You can find additional information on the TriECON Workshop Series on this website.